Opel x Pan Cooke

  • Production Company Taller Stories
  • Agency Eighty Twenty

The Idea

Recognising September as Childhood Cancer Awareness Month, we teamed up with Opel Ireland and Eighty Twenty on this campaign. The story comes from Pan Cooke, an incredible Irish artist, known for his comic book and Pop Art style drawings. The video ran with a competition giving away a special Opel ADAM car (designed by Pan) to help raise funds for the Childhood Cancer Foundation. The competition was met with great success online, on social platforms as well as raising much needed funds for the CCF.