Smart Meters Electric Ireland

A series of authentic customer testimonial videos developed to promote Electric Ireland’s smart meter plans. The campaign showcased real users sharing their positive experiences with the new plans, highlighting benefits such as cost savings, energy efficiency, and greater usage control. These relatable, story-driven pieces were designed for digital and social platforms, and later repurposed for BVOD to extend reach and engagement across a broader audience. Filmed in various locations around Ireland.

Deliverables included: 25, 15 second edits along with shorter content and stills photography